Pur Ambre Eau de Parfum Louis Vuitton, released in 2024, is classified as a unisex fragrance and belongs to the Amber family. It was created by master perfumer Jacques Cavallier-Belletrude. Pur Ambre Eau de Parfum is part of the Pure Perfumes collection. The composition consists of the following notes and accords: ambroxan and ambergris.
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Pur Ambre is a luxurious, sensual ode to amber, one of the most seductive ingredients in perfumery. The composition is built on a play of contrasts: in the olfactory melody, purity counters resinousness, freshness counters spice. The perfume is ideal for the cooler months, when the desire arises to envelop oneself in splendor, to look chic yet remain elegant and sophisticated. The olfactory composition of Louis Vuitton Pur Ambre is built on a combination of two ingredients: natural ambergris and the synthetic molecule ambroxan. Complex, with notes of sea salt, sweetness, earth, wood shavings, powder, and musk, as well as subtle mineral and tobacco undertones, the aroma of ambergris is closely intertwined with the salty, sweet, warm, woody, and musky nuances of ambroxan, reminiscent of the fumes of old paper, aged cardboard, and the spicy sweetness of vanilla. Sea amber imparts longevity and depth to the perfume, adding unique animalic accents that create a complex, warm, and sensual scent. Ambroxan is an amber created through the chemical synthesis of clary sage essential oil, or scarlet sage. The substitute possesses similar properties, allowing for a rich, noble, and sexy scent, lending a luxurious and sophisticated feel. The Louis Vuitton Pur Ambre composition finishes with a long-lasting, warm, velvety olfactory trail that lingers on the skin and in the air.